Originally Aired - Tuesday, February 18 • 10:30 AM - 12:00 PM
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Location: Rm130
Attendees will learn how to effectively leverage digital channels to increase brand awareness, generate leads, and most importantly, attract the next generation of employees for their company. The presentation will cover various digital marketing strategies such as search engine optimization (SEO), social media marketing, Google Business Profile strategies, building your brand, the 80/20 rule, a delegation exercise for owners, and much more. It will also provide practical tips on creating engaging content, measuring the success of campaigns, and optimizing for conversions. By the end of the session, attendees will have measurable, actionable steps to follow to make these improvements all on their own.
After this session, attendees will be able to:
1. Define the “Big 4” social media platforms and how to utilize them for your business (for free).
2. Apply a new technique to effectively delegate your time as an owner so that you can own a business and not have the business own you.
3. Take the next step in bringing your company from offline to online effectively.
Ideal Audience: Owner, Office Manager, Marketing Manager, Admin Assistant, President, Vice President, etc.
Level: Intermediate
Type: 90-Minute Education Session
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